Design Challenge
#3: How might we learn from COVID-19 to reimagine our future for life, work, learning and play?
Project Description
Collaboration within the business community is lacking in Singapore, especially those from the same industry. Everyone chooses to act alone instead of collaborating with each other to leverage on the domain expertise of one another to bid for higher value projects.
It was business-as-usual before Feb 2020 but now is business-un-usual. Nobody knows how consumers and clients will react to the aftermath of the crisis.
This crisis serves as a catalyst for business owners to come together to think of new business models and work processes.
I will be conducting a webinar on Design Sprint to help business owners to understand the evolving needs of consumers and creating new values. Most importantly, to see problems as opportunities.
Criteria #1: Value
Design Sprint is a proven problem-solving methodology used to understand and identify user needs. In my past workshops, we managed to come up with novel and interesting ideas to address challenges across industries and regardless of the nature of the problems.
Criteria #2: Inspiration
In Design Sprint, the first stage is the “Understand” stage where we go on the ground and put ourselves in the shoes of the stakeholders to empathize and discover the needs from different groups.
We are currently at the stage of “We don’t know what we don’t know.” This training will bring the participants to the stage of “We know what we don’t know”.
Criteria #3: Impact
The training aims to change the perspective of business owners from focusing on the present to looking beyond Covit-19, into the future and be prepared for it.
Criteria #4: Timeliness
I had conducted 6 public runs on the same topic before. It can be ready within a month.
Criteria #5: Systems Thinking
Promoting collaboration and community thinking to solve problems together is happening around the world now. Singapore needs to catch up to regions like Taiwan where native business owners support one another.